Trade show and exhibition booths contain some of the most expensive real estate in the world. The cost of projecting a corporate presence represents a major investment in a short duration event. The return on that investment is directly related to the volume of traffic that makes a conscious decision to stop at your booth. If they walk by, you will never know.

My business is stopping traffic. I accomplish this in a professional manner with the help of a living dinosaur. I have considerable experience working with alligators, yet I am always amazed at the reaction from people who have never been closer to one than the television or the zoo. The first reaction is curiosity. Curiosity becomes questions. Questions become time.

With proper delivery, the answers can be as interesting as the questions. Once the question and answer dialogue has been established, other attendee's pause to investigate.  I offer the opportunity to see and touch a live alligator while learning about it's feeding habits, age, background, and a wide variety of interesting information.  As a trade show veteran, you have probably seen clowns, talking robots, raffles, and other methods that have been used for years to attract attention. Live American alligators are truly unique in their ability to stop traffic and hold an audience.